Hot & Cold Media

Hot media are those that extend a single sense.Hot media does not require as much participation as cold media because it gives the viewer everything to interpret the message. Cold media require much more participation because some information may not be apparent to the viewer. Cold media leave much to the person experiencing it thus requiring much room for interpretation. The amount of information presented, visual or otherwise, determines whether a medium is hot or cold. A telephone is an example of a cold medium as stated in the reading because ti is low definition and only require one sense to be received. The listener must fill in what is left out during a phone call as opposed to am in person lecture, in which the speaker would be in person.  Facial expressions, gestures, and other cues are available in person leaving little requirement for participation of the viewer, making lecturing a hot medium.